Formula One
27 November 2009

Formula One news

BMW join up with Gauteng

17 March 2009

The BMW team has joined forces with another new sponsor ahead of the 2009 season; the white cars will be promoting the province of Gauteng in South Africa as the region looks to contribute towards a boost for the country's tourism industry.

Dr. Mario Theissen, BMW Motorsport Director
Dr. Mario Theissen, BMW Motorsport Director

The BMWs, driven by Kubica and Heidfeld, will be sporting 'GO-GP.ORG' logos and letters on the front wing endplates and nose section of the F1.09. "I am delighted to welcome another long-term partner onboard," commented BMW Motorsport Director Mario Theissen. "In addition to its business links with South Africa through the BMW plant in Rosslyn, Gauteng, BMW also has an emotional connection with the country thanks to motorsport - it was at the South African Grand Prix in 1983 that Nelson Piquet wrapped up the Drivers' World Championship in a Brabham BMW."

Gauteng Province, taking its latest name in 1994, is home to the city of Pretoria as well as boasting a range of industries, including Automotive Manufacuring. BMW's Rosslyn factory has a workforce of 2,300 employees, producing up to 250 of their 3 Series models per day, with three quarters of them being exported to the rest of the world.


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